Kinlò—tennis legend Naomi Osaka's innovative collection of protective products for melanated skin—enlisted Alem to help devise their daily skincare- and SPF-infused products.

To help craft this unique range of essentials, we worked closely with their dermatology expert to identify a unique and ownable collection of ingredients that would protect and target the skin concerns of people of color. 

We helped the team curate a strategic assortment of products for launch, sourced their manufacturing partners, sourced their packaging, facilitated all formula testing and regulatory tests, managed the label artwork, and developed claims-based, conversion-activated copy for merchandising.

Products:

Golden Rays Sunscreen SPF 50+ | Always Golden Daily Moisturizer SPF 40 | Hydrating Eye Cream